Sunday, September 1, 2013

Pitches

Don't tell your story. Sell your story.

  • Prepare and practice
  • Tell a story and make an emotional connection
  • Be confident - Promote yourself
  • Make it visual

Director - Introduce the concept, set the tone/genre. Start with the title, logline, summary and end with the tagline. Present it. Don't read it.

Director of Photography - Describe the locations and how you plan to utilize the locations for your shoot. Describe the visual look of the video through the style book. You could include shot design, movement, color, lighting. You may describe the overall look of the program or how it changes.

Editor - Describe how the poster visually describes the video concept. Describe the editing structure and style. This could include rhythm, transitions, effects, color and use of text.

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